6 Best Kept Event Secrets that Can Help Increase the Lifespan of your Marketing Feather Flags

Feather flags are no doubt great at garnering attention from afar, primarily thanks to their fluttering actions. And the best thing is that you can use these flags both indoors and outdoors as per your needs.

Feather flags are also affordably priced, and make a great marketing investment for any business. The best way to maximize your return on investment lies in increasing the flag’s lifespan or longevity.

6 secrets to increasing your feather flag’s lifespan

Read on to learn about the six best-kept secrets businesses should know to improve the lifespan of their feather flags.

1.     Choose your flag location wisely

Choose your location wisely. You no doubt will want to set up the flag on a spot that generates maximum exposure. But make sure you choose a site that is also safe for a flag.

It means that you should set up the spot someplace where there is minimal air pollution because air pollution isn’t suitable for the flag. It ends up graying the white areas, while UV rays can, with time, deteriorate and fade the fabric.

2.     Ensure proper maintenance

The flag’s lifespan relies entirely on your climatic conditions and how long you leave it up. On average, a typical feather flag lasts for as many as six months to a year or two.

It depends on how long it’s kept outdoors under the sun if it’s kept in polluted areas, how much you use the banner, and how well you clean and maintain it.

Most flag manufacturers like vancke.com bond their flags with a heat seal process. This minimizes the risks of the flag fraying with time. However, at times, there is the chance of the edges ending up frayed with time.

If this is the case, you have to trim, reinforce, and re-hem the feather flag to extend its lifespan.

And all you need to do this is a standard sewing machine. You will need a sharp needle, and while cotton thread does the job well, nylon threads give a more robust and longer-lasting solution.

3.     Takedown the flag during extreme weather conditions

There is the risk of heavy rains and windy conditions increasing the flag’s weight. This extra weight, in turn, puts some extra strain on the pole and can lead to potential damage.

The best way to avoid this is by dismantling the flag during heavy rain and windy conditions. You can always store it in the carrying bag accompanying the flag until the weather returns to normal.

And it’s once again safe to put up the flag. Just make sure that the flag is completely dry before you store it. Storing a wet flat can only lead to mold.

Remember, feather banners are designed only for marketing purposes. They are not fit to use in extreme weather conditions.

4.     Regular washing

The good news is that you can wash most feather flags if and when it looks dirty. All you have to do is wash it in your regular washing machine using common detergents. It’s better to wash it using 40 degrees C hot water, and then air dries it.

As usual, you can store only dry flags.

At the same time, most banners don’t require ironing after washing them. However, some of them may end up wrinkled and need ironing. It is better first to set the iron on low heat and try ironing a small patch. You can continue ironing if there are no problems.

5.     Even flags need their space.

Just like you need your space from others surrounding you, even flags need their space. You need to leave some surrounding area for the flags so that there’s no worry that it doesn’t catch or snag its pole on something.

For example, you have to keep the banners always from trees, fencing, and poles.

Besides, the warranty does not cover any damage to the flags and hardware by any force. So do not expect to get a replacement through a warranty claim if the banner gets caught on fencing.

6.     Make sure the flags are correctly installed

Yes, feather flags are indeed easy to install, that you can do it even alone, without anyone else’s help. However, this doesn’t mean you can do a poor job of it.

It’s only if you install the flag correctly it will serve you for a longer time.

This means that if you are setting it up somewhere outdoors, then the spike base has to be correctly installed. Make sure you properly insert the tip of the pole into the reinforced corners.

And keeping the spike base head above the ground provides for easy rotation. While you should use tension cords, do not pull them too tightly.

Practicing these tips can help considerably extend the life of your feather banners.

6 Best Kept Event Secrets that Can Help Increase the Lifespan of your Marketing Feather Flags

Frequently asked questions about maintaining feather flags

Here are some commonly asked questions about cleaning and maintaining feather flags:

1.     How can I steam and iron out wrinkles from vinyl feather flags?

Steaming and ironing banners make it look so much neater. However, this is something you need to be careful about.

It is no doubt that feather banners are durable, solid, and long-lasting. However, heat can create havoc on even the most robust material if not appropriately treated before use.

Most importantly, do not put the vinyl fabric flag into the washer. Doing this only leads to irreparable damage, with the colors running and fabric easily tearing.

Instead, you can follow these steps to safely wash and iron your feather flag:

• The first thing to do is remove any pole attached to the feather flag. It makes preparing your banner for ironing or steaming so much easier.
• Once the banner is ready, you next have to turn on your steamer at the lowest possible heat or setting.
• As always, it is better and easier to steam or iron the flag after hanging or laying it flat on a surface like an ironing board.
• Ironing is easier if you first smoothen out the flag. You can easily do this with the palm of your hand. It’s when your flag is smooth that you know it is ready for steaming or ironing.
• Use a slow and gentle back and forth motion while steaming or ironing your feather flag. Also, maintain the iron at medium pressure to reduce the chances of any tearing or burning of the flag.

2.     How often should I clean feather flags?

Prolonged exposure to the outdoor UV rays can lead to cosmetic damage as the graphics are constantly exposed to:

• Direct sun exposure

Constant and regular sun exposure leads to the fading of the banner graphics and colors. It mainly happens if you leave your banner outdoor for months together. Periodically bringing the flag in and storing it helps reduce the chances of fading.

• Bad weather conditions

Bad weather conditions are not suitable for vinyl feather flags as it ends up dulling its protective laminate coating. So avoid keeping your banners outdoor during heavy rain, snowy and windy conditions.

It is better to bring them in and set them up late when things settle down. There’s anyway no point in having the banners up in such weather. No one will be able to see or even read what’s printed on it correctly.

• Dust and air pollutants

Naturally, feather flags that remain outdoors keeping exposed to dust and other air pollutants like smoke and dander. This is also why the likelihood of the banners getting polluted and dirty is higher in urban areas.

In short, you need to consider the flag’s outdoor use and graphics to determine the proper cleaning schedule.

1. Generally, vinyl feather flags that remain outdoors throughout the year should be cleaned every 2-3 months.
2. And in the case of banners that you keep on display for only a few hours or less a day and then store them, an annual cleaning is more than enough.

6 Best Kept Event Secrets that Can Help Increase the Lifespan of your Marketing Feather Flags

3.     What are the best and safest detergents to use for cleaning custom feather flags?

You need not worry or bother yourself too much about this.

The general rule of thumb to follow is that it is always better to use a simple cleaning agent. In other words, you are safe to go to clean your banners with your regular detergent or soap.

You need the following products ready to wash your feather banner:

• Soft sponges
• Lukewarm water
• Mild soaps
• Microfiber towels or clothes

In addition, do not use the following products for cleaning purposes. These products will only end up damaging your vinyl flag graphics.

• Paint thinner
• Bleach
• Chemical solvents
• Scrubbing brushes
• Abrasive cloths
• Rubbing alcohol
• Acetone or any product that contains acetone

4.     How do I wash outdoor marketing feather flags and banners?

These steps will show you how you can clean and store your feather banners so that you can use them for years to come.

1. You first have to pat the banner surface flat and dry and smoothen out wrinkles using your hands. You can use the sunlight, steamers, or hairdryer on the lowest setting to eliminate any stubborn wrinkles.
2. Next, get your soap and water solution ready by mixing lukewarm water with a mild detergent cleaner. You can use some dish or laundry soap or even a liquid detergent meant for delicate items.
3. Dip the microfiber cloth in the solution, wring out excess water, and gently wipe the banner using long, gentle strokes. Work from the middle of the graphic towards its outer edges.
4. Next, take a second microfiber cloth, dip it in clean water and rinse the banner surface to remove any soap residue. It is essential to do this because the remnant residue can end up discoloring, deteriorating, and peeling the flag.
5. Once this is done, you need to take a third, clean microfiber cloth or towel to wipe the banner gently. Again, start from the center, working towards the outer edge.
6. It is when the flag is dry that you can slowly roll close your banner. Make sure the graphics remain facing inside and not outside while moving. It is always better to proceed and not fold vinyl graphics because the folds create permanent creases.
7. Store the banner in its carrying bag until its subsequent use.

5.     How do I treat spot stains on feather flags?

You can use the help of the following tips to get rid of any problematic stains on your feather flags:

• First, try cleaning the stain using a sponge and soap, and water mixture. As always, using gentle strokes is always a better option.
• If soap and water don’t work, apply some mild glass cleaner on the flat surface and scrub lightly using a sponge. However, it is better to read the cleaner ingredients before using them to avoid harsh solvents like alcohol or bleach.

If you are not sure about the contents, test the product before use on a tiny, inconspicuous spot. Apply and wait for a few minutes. You can apply it to the entire flag if there is no discoloration or fading.

These frequently asked questions should answer most of your doubts and queries related to cleaning and maintaining feather flags. These answers, together with the secrets mentioned above, go a long way in prolonging your feather flag’s life.

It is also better to have your feather flags printed by a reputed flag manufacturer like vancke.com. They are professionals at the job and have a wide range of designs for you to select from.

Besides, your feather flags reach you with multiple bases to choose from and use as per your requirements. And there’s also a handy carrying bag for storing and transporting the feather wherever needed. The bag fits into your car trunk so that you can conveniently transport your banner from one venue.

6 Best Kept Event Secrets that Can Help Increase the Lifespan of your Marketing Feather Flags

Why digital heat transfer printing is popularly used in feather flags

Progression in science and technology has dramatically impacted all walks of life, including health, innovations, and printing niches. Thanks to science, there have been great advances in practically everything around us.

It has for example changed the original heat transfer printing style and option. It is now called digital heat transfer printing and is a more convenient and better printing option.

Besides, it’s so easy to use and comes with multiple benefits. Read on to learn all about digital heat transfer printing, and why it’s so popular with feather banners.

What is digital heat transfer printing?

Heat transfer decorating comprises two major processes separating printing from decorating. Heat transfer printing has been around for some time. Unfortunately, it hasn’t received the recognition it requires.

Screen or offset printed heat transfer decals are more well-known amongst the masses. They are available only for printing in high qualities ranging from hundreds to thousands of units. Besides, they are usually produced in Asia.

Digital heat transfer technology provides a solution by providing a more localized but personalized feather flag printing solution for both small to medium printing quantities. Besides, the prints are made using a high print resolution and eco-friendly technologies.

A high-quality inkjet printer prints the images designed through a computer onto heat transfer paper. Many countries have adopted this printing methodology for printing banners like Korea, the USA, Italy, Switzerland, and China.

China is now the biggest processing market for digital heat transfer printing, especially on banners, thanks to flag manufacturers like vancke.com.

The process

Like all printing processes, digital heat transfer printing on feather flags begins with the client sending their desired artwork and content to the feather flag manufacturer.

The file is first checked and optimized for the printing press. This is of course if you have a design ready, and know what you want to print on the banners. Don’t worry if you don’t have a design ready.

You can alternatively ask the feather flag manufacturer to come up with a design for your feather flag. Most manufacturers like vancke.com have a large collection of templates for you to use for your design. You just have to decide on the color combination.

There’s another option available if you don’t have the time or knack to select colors and build your own design using a template. Feather flag manufacturing companies have their in-house team of designers who will develop your strategy based on your specifications.

Thanks to the help of modern and updated equipment, you can expect a print quality of up to 1,200 dpi on your feather flags. So your prints will all have nice gradients, delicate textures, and even tiny but legible text.

It’s after the prepress procedure that the artwork files are printed onto a transfer material. Some manufacturers also include an additional step in the printing process.

Here an adhesive is added to the transfer. This adhesive helps increase the later adhesion to the material they will be applied.

This comes in handy while printing on other things like mugs and wooden pieces. Or it can also basically be used to print on all types of plastics and non-plastic materials like wood, glass, and metals.

There are also printing technologies that help produce safe and eco-friendly decals. They are referred to as eco-friendly because they don’t contain any volatile organic compounds or UV curing monomers.

With the transfers ready, it’s now time to start printing your feather flags.

Feather flag manufacturers like vancke.com start by inserting the transfer into a heat transfer machine. There are different types of heat transfer machines used for this purpose. Some of them are cheap and easily hand-fed, while others are high-quality equipment with additional functionalities.

In the case of high-quality machines, an optical image registration system positions the transfer on top of the feather flag.  Once in position, a hot rubber-coated plate or roller presses the print against the flag.

The heat and pressure in the plate or roller activate the decal, which adheres to the banner’s surface. The carrier material automatically peels off after cooling down for a while and leaves you with an attractive flag.

Though the procedure may seem to be something lengthy, it usually takes no more than two seconds.

And this is a very significant plus point because there is no need for any further drying or curing.

That is why feather flag manufacturers can offer so fast turnaround times to print your banners! Besides, there is no worry about problems like ink migration and the elimination of solvent odors while decorating flags with heat-transfer decals.

Why digital heat transfer printing is popularly used in feather flags

Features of digital heat transfer printing

Digital heat transfer printing is most popular in the personalization market. Thanks to its technical adaptabilities and economical printing rates, it is a more cost-effective option for the small-scale production of personalized items like feather flags.

Besides, it produces better printing quality images than its predecessor, traditional heat transfer printing. And it is the main reason why this printing style has gained universal recognition and acceptance in just a few years.

The highlighted features of this printing technology are:

• The resulting images come with more vivid color and better composition
• Environmental friendly prints in compliance with Green Print standards

Benefits of digital heat transfer printing on feather flags

There are various benefits to using digital heat transfer printing on banners like:

• Unique process separating printing from decorating.
• Feather flag manufacturers take care of everything properly, from pre-pressing to procuring raw materials, thus focusing on essential tasks.
• Produces exceptional print quality printable new ideas and designs
• Eco-friendly in design, with a safe and easy-to-run application process.
• No need for any long training
• Works on a plug-and-play technology like most modern trends and requirements
• Low investment technology that saves the manufacturer and thus your money. Well-built heat transfer machines need only changing of their transfer roller or plate once or twice a year.
• No mess like ink storage, chemical waste, color mixing, smell, or UV radiation

How to take care of digital heat transfer printed banners

Here’s how you can prolong the life and use of your digital heat transfer printed feather flags:

• Do not use any detergent with bleacher components for cleaning purposes
• Wash with water with a temperature below 40 degrees
• Do not use the washer, and air-dry it with minimal sun exposure
• Use only medium steam irons on dried banners as high steam iron may destroy the fibrous tissue. Hanging the feather flag to dry or spreading flat on a surface helps retain the feather shape.
• Keep the banners in their accompanying carrying bag when not in use.
• It is better to avoid keeping the feather flags in direct sunlight or the rain for long periods of time.

Why digital heat transfer printing is popularly used in feather flags

Digital heat transfer printing vs. screen printing technology

Like everything else, digital heat transfer printing is the perfect choice for some printing applications. But there are also some situations where it’s sometimes better not used. That’s why it’s better to know and understand the different printing technologies before deciding on one, specifically screen printing.

What is screen printing?

Screen printing involves using a stencil and layers of ink applied to the printing surface, one at a time. It gets its name because a separate screen is used for adding each new color.

Screen printing is a versatile printing technique used for printing on various materials like plastic, latex, and textiles. As these surfaces do not need printing under pressure, it’s popularly used for printing on products like clothing, balloons, and wallpaper.

Differences between digital heat transfer printing and screen printing

History

Screen printing has its roots back to Egyptian times with stenciling and later in China, where ink was forced through silk fabric to create images. Ancient artists stretched silk fabric across frames and poured hot beeswax into it. It was only in the 1880s that screen printing got famous as a commercial process for fabric decoration.

Digital heat transfer printing is a relatively new printing technology, where it was first introduced in the early 1990s. The technology has evolved with time, and now possible to print digital prints in seconds.

Cost

If compared to screen or pad printing, digital heat transfer printing can print 100,000 prints of the same design. In short, these options are better for high-value printing. Though the initial setup fee is expensive, it works out better if you need more copies printed.

You do not even have to pay any extra fees as long as the artwork is ready and your design does not change much.

However, this is not the case in screen printing. As a new screen is required for each new color in screen printing, additional colors will cost you.

Mass production

Digital heat transfer printing is cost-effective and flexible, making it a better option for printing lower banner volumes.  They are perfect if you want only 100 individually personalized banners to promote your upcoming shop opening.

Besides, while black and white digital printing is an option, there’s no difference if you want one or a hundred colors. You spend the same amount.

However, it is generally not that cost-effective an option if you’re going to personalize many banners using digital heat transfer printing.

Print look and finish

Traditional technologies are also a better option for single-or two-color print jobs that do not require any photorealistic 1,200 dpi print resolution. However, traditional screen printing cannot address the color transition between two colors, like printing trade markers and feather flags.

Screen printing is better if you’re looking for a unique finish, like something authentic, retro, or a softer look. Digital heat transfer printing is better if you look for a modern, fresh, and crisp finish.

Quality

Screen printing prints have a more vibrant finish, especially while printing on dark surfaces. However, digital distribution is better for detailed work than its thinner ink layers, producing a more precise final print.

Design placement

Screen printing makes it convenient to move artwork and print at different angles and positions. However, digital heat transfer printing offers greater flexibility and changes if required.

It is just what you need for personalizing feather flags.

Color bleeding

There is the risk of colors bleeding into one another in the case of screen printing. However, in some cases, especially where you want to create this look, this can be a positive.

While there is no risk of any bleeding in the case of digital heat transfer prints, there is a chance of facing color matching errors. In other words, sometimes the colors may appear to be slightly different on your computer screen and later when printed.

Speed

Digital heat transfer printing is quick. That is why you can expect your feather flags to reach you quickly and on time. They are the perfect option for printing banners when you are running on a tight schedule.

Conclusion

Now that you know more about the printing process used for feather flags, you know it’s a worthwhile investment. As long as you dismantle and store the feather flags in its accompanying carrying bag after use, the banners will serve you for a long time to come.

The only thing you need to remember is to place your order well in advance. It’s no doubt companies like vancke.com will print your banners in a hurry. However, if you place your order too close to your opening or event date, there is the risk of your not receiving the banners on time.

And for best effects, order and print a few banners. You can place them at different spots like outside malls and gymnasiums, parking lots, or in front of your open house.

Tall banners are better placed at spots where you want people to be able to see it from afar, like at traffic signals. The shorter flags are better placed in nearby and visible spots, like in front of your shop.

Why digital heat transfer printing is popularly used in feather flags

How to make your flag stand out from the crowd

Like you, many other people depend too much on flags for popularity.

It is no doubt that a customized flag is perfect for garnering attention to your business, event, or group.

However, it does not happen with just any feather flag you have.

The best way to achieve this is by making your banner look special enough to grasp their attention. And you can do this by implementing these three essential tips while customizing your banner. They will indeed make your feather flag stand out from the crowd.

1.   Using the right colors and color combinations

You must by now know how much of an influence colors have on your banners. When chosen and used correctly, they can even set the mood everywhere throughout the year.

You may keep these points in mind while designing your business logo and interiors. The same rules apply about colors when it comes to flags:

• The best colors help create the most significant effect on your customers.
• When it comes to colors, they come in three types-primary, secondary and tertiary colors.
• The primary colors are those that don’t come from other colors but can create different colors.
• Secondary colors are the colors produced by mixing primary colors. For example, blue and red make purple, while yellow and blue make green.
• Tertiary colors are a combination of primary and secondary colors. For example, blue and purple make blue-violet.

While it’s not easy mixing different colored paints or printer ink, knowing the relation between colors helps pair them. It is also worth knowing some terms used in the color industry to change a color’s appearance.

• Colors that go well together are complementary in nature. They are usually colors lying opposite each other on the color wheel, like orange and blue.

They create the most substantial contrasts when placed next to each other. When mixed, these colors cancel each other to produce a grayscale color like white. Examples are green and red or orange and blue.

• Analogous colors refer to three adjacent colors that are similar to each other.
• Triadic colors are color schemes comprising of three evenly spaced out colors on the color wheel. Primary colors- red, blue, yellow, and secondary colors orange, green, and purple, are the most basic triadic colors.
• Saturation is the intensity and purity of a color. It is based on light and is also called chroma. While reducing a color’s saturation lightens it, increasing saturation ends up darkening it.
• Tinting involves adding white to colors to make them look lighter.
• Shading is the opposite and involves adding black to colors to make them look darker.

How the right colors can capture a customer’s gaze

The colors you select for your banner determine how well they grab your customers’ attention. You have to choose based on where you intend to place your banner.

It is because the best colors for outdoor feather flags are the bright hues that stand out. Examples are fiery red, radiant yellow, and neon green. Neutral colors like black, white, and brown, and gray shades are not advisable for outdoor flags.

It is because they tend to easily blend with the environment.

However, it is not that you should not use neutrals on your outdoor banners. You can use them.

However, It would help if you struck a good balance between the bright colors and neutrals to create the best contrast.

How to make your flag stand out from the crowd

Why contrast is so important

You realize the importance of contrast only after learning how different a color can look based on its surrounding colors. For example, red tones tend to stand out on a bluer background, and blue tones stand out more on a redder background.

The neutral used for the background also affects the perception of contrast and size of the different graphics.

For example, a red square in a large black one looks more significant than if placed on a white background.

Similarly, red squares get lost on top of analogous colors like orange while it stands out more against its complementary color, green.

Best contrasting colors for banners

Now you know about colors and the importance of choosing the right colors for your flag. In addition to the right colors, you also have to choose the right color combination.

It should be color combinations that make it easy for people driving by, or who are at a distance, to read the sign. It is proven that a brightness difference of 70% or more offers the best legibility. It usually comprises a dark and light hue.

The best color combinations are:

• Using white or yellow-colored text on a black background
• Yellow or white letters on red or dark blue background
• Black or red letters on a light blue background
• Black, dark blue, green, or red letters on a white or yellow background

These tips and guidelines will help you come up with an aesthetically pleasing customized flag with the right colors.

2.   Selecting the perfect fonts

It is the right fonts that ensure your feather flag is visible from afar, especially when it is waving in the wind.

Sans-serif fonts are fonts that do not use serifs and make a better choice. It is because serif fonts have small lines at the end of letters.

The popular sans-serif fonts are Arial, Geneva, Helvetica, and Avant-Garde. Serif fonts include Courier, Times Roman, Palatino, and New Century Schoolbook.

There are, however, a few points to remember while choosing the right sans-serif font:

• Some studies imply that sans serif fonts are more challenging for a reader to read. That is why it is better to select a font with a simple typeface than something fussy or complicated to read at a glance.
• It is better not to use more than two different fonts. Most of the time, two complementing fonts are more than enough to make your message stand out.
• Always select fonts which are legible from a distance and avoid fonts with elegant and thin strokes.

Possible font changes

Sometimes it is not just the choice of fonts that can make or break a feather banner. You can always make the font more enticing and visible on the sign through a few changes.

• You could, for example, try capitalizing some letters to see if some words look better in capitals. However, it is better not to overdo this because it may lead to some words not getting emphasized as required.
• You could also try using italics and underlining to emphasize words. It can enhance some parts of the banner when appropriately used. However, do check for legibility when enlarged.
• Of course, bold words are always better at improving visibility. It is especially most effective with fonts that comprise mainly of thin strokes.
• Don’t forget to use the right contrasting colors between the font and background. The wrong choice can lead to the most well-thought-of font and text getting lost in the overall design. It means using dark or bold backgrounds if you will be using a lighter shade for the text and alternatively.

Use themed fonts

You may think that it is better to use some unusual font to make your feather flag stand out from the crowd. However, it is generally better and more professional looking to use something easier to read.

Sometimes even typical fonts, when used creatively, can end up different and eye-catching to the consumer.

You may also take into consideration your intended customer base or your business brand while selecting your font.

It is because some fonts look more professional than others. Making the font and overall banner design match the company’s formality, and presentation helps highlight the banner.

How to make your flag stand out from the crowd

Using multiple fonts

Banners with only a few large words generally look good with just one font. If your feather flag has more words, you could think about using multiple fonts or the same font in different sizes.

However, some fonts may look aesthetically pleasing on their own, but not when used with other fonts. So do check to find out if various fonts blend well together before finally getting your banner printed.

Do not think that selecting the best font is a cumbersome process.

Everything burns down to the overall look of your banner or sign you want to achieve. It also depends on how well the chosen font fits with the other flag elements like the graphics, logo, and colors.

3.   Amount of text in the banner

It is always better to stick to using as few words as possible in your feather flag. It is because fewer words are seen and create a much better impact in relating your message.

Remember, your readers have only a few seconds to read your message. You have to work at increasing the readability of the banner. This is possible using a mix of upper and lower case letters instead of words made entirely of capital letters. However, do not make the mistake of overusing capital letters.

You can also choose your text size visually as it follows a visual hierarchy. As large text tends to catch your attention first, use it for the primary message you want to get across.

You can then change the size of the subsequent messages based on their relevance, and placement in the banner. The best way to advertise the importance of the information on your customized flag is by making the top line largest and then working the sizes down from there.

Remember that it is human tendency to read from left to right and top to bottom. So keep it in mind while deciding on your text placement.

It is evident that the bigger the font, the easier it is to read it. You want your text to be as easy to read as possible. It is also better to use short and easy-to-understand words and avoid using long words containing more than ten letters. Banners with too much information can get difficult to read, especially from a distance.

4.   Feather flag placement

It is not just the design of your feather flag that helps it stand out in a crowd. Its placement also plays an important role. Here are some valuable tips to remember while deciding on the right spot for your feather flags:

• Avoid setting them up near trees, power lines, etc. Not only is the visibility reduced, but there is also the chance of the flags snagging and ripping away.
• Do not set up the flag in places with lots of things around it. You want to maximize the sign’s visibility. Keeping it amid other things will only end up with the flag getting lost, and remaining unseen.
• Supposing your establishment is in a busy place and you want to let people know about you through your feather flags. The best way to do this is by placing the flags in different spots.

Place them in those locations where they can be easily viewed from the road, like on fences, rooftops, or entryways.

• The most significant advantage of using feather flags is that you do not have to stick them to only one place. You can always move them around where you want and when you want. You can adjust the position based on how well it’s visible and getting seen.

How to make your flag stand out from the crowd

Conclusion

These four tips are not so difficult to follow and implement in your feather banners. However, they do bring with them a marked improvement in the look and appeal of your flags.

Generally, remember that contrasting colors work best, less is more when it comes to text, and choose an easy-to-read font. But you don’t have to worry if you can’t choose your colors, font, and text.

There are many flag manufacturing companies like vancke.com offering free design services. They will help ensure you choose the right colors, font, and number of text and produce the perfect flag.

Which public places can the flag be set up around a store?

Have you decided on using teardrop flags for your store’s marketing? Do you need help selecting the right colors, design, and font? Do you wonder where you should put them up for maximum benefits and effects?

Well, the good news is that choosing the right teardrop flag is relatively easy these days. Most online sites like vancke.com offer clear instructions to design and place an order. Here are the essential tips to remember while selecting your teardrop flag.

Essential tips to remember for designing teardrop flags

1.      Single or double-sided flags

The first thing you need to decide about is if you want single or double-sided flags. They offer their benefits and disadvantages. The single-sided ones are a cheaper option because the flag is printed only on one side. There is less paint involved in the printing process and less material.

However, the fact that there is only one layer of material is why the colors and font may leach onto the backside. It means that the flag may not look decent or clear from the rear.

Single-sided flags are best set up in places where you expect traffic only from one side. In other words, there may not be that many people looking at the flag from the backside. In this case, there is no need to worry about how it looks from the back.

Nor do you have to print anything at the back. Whatever is printed on the front side isn’t seen on the backside.

In the case of double-sided teardrop flags, it comprises double-sided polyester flags with a black cloth in between. There is no danger or worry about any leaching here, thanks to the black fabric. Any leaching on one side is not visible on the other side.

You can also print different information, colors, and designs on both sides. This is the perfect flag if you intend to have people looking at the flag from both sides. You could print the same information on both sides or opt to have your event details on one side and print your contact details and any other pertinent information on the other side.

Of course, these flags are more expensive, but it’s worth the added expense if you will be setting it up someplace with double-sided traffic.

2.      Size

You have to select the right-sized teardrop flags. This once again depends on where you plan to set up the banner and how far you want the flags to be visible. If you wish for the flags to be visible to passers-by, it is better to get shorter flags.

It is easier for people to read them when they pass by your store. You can opt for longer banners if you want the banners visible to people afar, like traffic signals or beaches.

You can always use a combination of tall and short flags at public places too. Place the more towering flags at the entrance of exhibitions, parking lots, and the airport so that people can see them on their way to the spot.

The shorter flags are better if placed at the entrance of the venue or parking lot or exhibition where people can easily read whatever you print on them.

In case of flags immediately around your store, it is better to have taller flags put up at the parking lot and shorter ones outside your entrance. If you can set up flags near the traffic light, you could set up a few taller banners for people to read from afar.

3.      Design

You must select the right design for your flags. It should be of the right colors and fonts to be visible and seen from wherever a person may be reading them. Do not opt for too complicated fonts.

Not only are they difficult to understand from afar, but they also may not look good on print. It is better to play safe and use the simpler ones, which are commonly used for printing purposes.

Do not worry if you do not have any design in mind. Most teardrop flag companies have a database of flag designs to choose from. You can just take a look at the options you have and choose one.

If you have your design, just send it to the designers in a compatible format and ask them to ensure whether it’s possible to print it on the flags or not. And if you have no idea at all about a design, you can always have their in-house team design one for you.

You just have to provide your contact details, any preferences or colors you want to be printed on the flag, which of course, may include your logo or tagline. They will come up with a few designs for you to select from.

Which public places can the flag be set up around a store?

4.      Colors

Choose the right colors for your teardrop flags, preferably based on where you will be setting them up. Or you could choose based on your company colors. If you are setting up your banners mostly outdoors, it is better to avoid colors like sky-blue and green. There is a risk of the banners blending with nature. It will make it difficult for people to see and read whatever is on the flag.

Always use contrasting colors when it comes to the background and font. If you opt for a light-colored font, then use something dark for the environment. And if you prefer dark colors for the font, then you need a light-colored background.

In addition to the points mentioned above, there are a few more points to remember while finally selecting your teardrop flags.

Number of flags required

Choose the number of flags you need to order based on where and why you will be setting up the banners.

If it is for a tradeshow event, then you need a few types of flags. You need a few directional flags to direct people to your stall. You may need a few more flags to inform people about your store. And of course, a few flags to set up before the event to let people know about your store.

If it is your shop opening, then you will not be needing that many flags.

You need to order as many as you want to set up. You may feel that a few are enough at the entrance of your store and the parking lot. Or you may want to set up a few along the route to the beach so that beachgoers can see it. Or you may wish to sponsor a few local events and set up some feather banners advertising your store at the venue.

You may perhaps just want a teardrop flag to let people know about an open house you will be organizing. In this case, you may only need one or two banners outside the home.

Place your order for teardrop banners well in advance

You also have to make sure you place your order well in advance. Make sure you place your order so that the feather flags reach you on time. You should have time to set them up before the date of the opening, event, or open house. There is no point in putting so much into planning your teardrop flags only for them to reach you on the same day of the event or after it.

Public places where you can set up teardrop flags

Most of the probable spots for setting up your teardrop flags have been covered above. You can place them outside your store, at the traffic signal, the parking lot, along the beach route, at significant events, or even on the way to the airport.

The trick lies in placing them up in places where you expect many people to pass by and notice your flags. There is n point in setting up the flags in areas with minimal traffic.

Besides traffic, it is always safer to find out if the local authorities permit setting up teardrop flags or not. The last thing you want to happen to you is you going through all the hassles of placing orders for your banners and setting them up, only to have them put down before the day of the event.

Benefits of using teardrop flags for marketing

There are various benefits and reasons people use teardrop flags for advertising about their opening, discount sale, stall, or business.

• Teardrop flags are reusable. You can use them as many times as you want. For example, if you set up stalls at multiple trade shows, you can easily set up and use the flags at one venue and then dismantle and use them again at another venue.
• The flags are washable and last for quite a few years with the proper care. It means that as long as the flags are not overexposed to the harsh sunlight UV rays, they will last longer. They also last longer if not kept outside in extreme weather like heavy rains.
• The same teardrop flags are suitable to use at both indoor and outdoor venues. It’s because the flags reach you with multiple bases to choose from.

They generally have a spiked base for outdoor use where you just poke the spike into the ground and set up the flag. There is a wheel-shaped base for indoor use and outdoors on the concrete floor.

You may, however, have to place sandbags or water bags on these bases to prevent the flags from accidentally toppling over or falling over if someone hits them.

• Most companies like vancke.com provide a carrying base with teardrop flags. You just have to place the different parts in the bag and store it in your garage or car trunk to carry them anywhere you want.
• Teardrop flags are easily set up and dismantled. You do not need to wait for or depend on someone else to set it up. The flags reach you in different pieces. They come with an instruction manual that is easy to follow. It clearly describes how and which parts to join and set up your flags.

Which public places can the flag be set up around a store?

Select the right teardrop banner manufacturer

In addition to knowing how to select the right design and colors and where to set up your teardrop flags, it’s also essential that you place your order with the right people.

There are many companies offering teardrop flags. Do not choose the first company you come across. Do some research and find out more about the quality and colors of the different companies’ flags. Some companies may seem to offer cheaper rates, but their flags and colors are also affordable quality.

You can select your teardrop flag provider either through word of mouth referrals or do a little research on the internet. Visit the websites of a few providers and read the reviews of their past customers. Be careful of companies with only positive reviews.

Many people have a third person write them false reviews. Companies that have negative reviews aren’t necessarily bad choices. Check to see what they do to rectify the negative review. The companies that go out of their way to solve the problem are a better choice.

It proves that they consider the customer to be the king and do everything possible to keep them happy. You can also tell how professional the company is just by taking a look at their website.

Companies with a professional-looking website with lots of information and diagrams of feather flags are a better choice. It shows that they want you to make an informed choice while looking for teardrop flags by providing as much information as you may require to help you make your choice.

Teardrop flags are indeed a great marketing tool for any business. As long as you select the correct flags from the right companies. You will also need to use suitable designs and colors and set them up in the right spots. These measures will ensure the banners increase the traffic to your store or venture and possibly generate more business too.

Which public places can the flag be set up around a store?

What I found out after researching hundreds of flag sites in this industry

Starting afresh after the pandemic was rather tricky for me. My business was hit, and I had to do some extensive marketing to boost my visibility online and offline. While I had a good website with the required content, I needed the right outdoor advertisement to promote my store’s website.

This was when I decided, or instead learned, that feather flags are great for outdoor advertising. They come in various sizes, can be easily dismantled and put up, and most importantly, are cost-effective.

I also learned that the same flags can be used both indoors and outdoors, for quite a few years. I learned that the flags came with different bases to choose and use as appropriate.

The indoor flags were to be set up using a cross-base with a sandbag on it for support. The outdoor flags were set up by sticking the stake into the ground.

These exciting features for feather flags set me checking out what options I had. I decided to visit as many flag websites as possible and find out what they had in store for people like me.

This is what I found out through my research:

1.     Colorful and attractive websites

The one thing that struck my attention the most was that these sites were indeed really colorful. The sites wanted to direct and show me the effects of the flag colors and how they could help with my advertising.

The flags on display all had distinctive colors, fonts, logos, and designs on them. I realized for one thing that flags with contrasting font and background were what attracted my attention the most and earliest.

It made me decide that this was an essential factor to remember while selecting and designing my store’s feather banner. The flag would be used to attract traffic and visitors to my store.

And I knew that the best way to capture their attention would be by making my banners as colourful and informative as possible.

2.     Informative

Being a novice at buying flags, I appreciate and acknowledge that feather flag websites were indeed really informative. I learned what I needed to know about the different flags they have. I learned that it is not only feather flags that are used for outdoor and indoor advertising.

There are also teardrop flags, pop-up A-frame banners, and even small, cute flags that can be used to advertise from a car! The sites clearly explained how I could set up the flag and dismantle it.

Websites like vancke.com have clear instructions and descriptions of the different banner parts. They clearly describe what I have to do to set up and even pull down the flag. I also learned that this site, like most of the other websites too, offers a carrying bag to conveniently store, and carry the flag around if needed.

3.     Different sections

Not only are the websites informative, but they are also neatly segregated into different sections and pages. There is no overcrowding of information. All I had to do was click on the different types of banners I wanted to learn about. The click then directed me to the respective pages or sections.

4.     Blog

In addition to all the informative web content, most of the flag websites also had an informative blog. I just skimmed through the titles and found some fascinating blog posts!

Examples of some of the exciting posts I read were posts describing the pros and cons of feather flags, giving me a reason to want to buy them. Then there were posts showing me how I could use them to maximize my reach and make most of my advertising investment.

What I found out after researching hundreds of flag sites in this industry

5.     Design options

While I knew that I needed feather flags, I had no clue what to print on them. What colors and theme to use, and how to create the right format. Well, I soon found out that I didn’t have to worry much about that!

Most of the websites have an extensive database of templates for you to choose from and use for your banner. There were templates designed for Halloween, Christmas, anniversaries, sales, and much more. We have to select the template that looks the most attractive, interesting, and proper for the flag.

However, the problem was that there were so many options available that I only ended up overwhelmed! But then again, there is a solution for people like me, whose templates do not prove useful.

Most websites have a team of in-house designers you can approach for your designing needs. I learned that I could either leave it to decide on the best design, font, colors, and wording for the flag.

Or I could give my input, and they would create a few samples based on my instructions. They will then show you a few drafts, and you can suggest a few tweaks that were required, and voila! You have your flag ready!

Don’t worry if you are one of those who know what you want on your flags. The websites have an arrangement for that too. They know that most of the customers may be well aware of what they want.

If that’s the case, you just have to submit your drawing to them, and they will take a look at it first to ensure it’s doable. However, some sites may have a specifics format to follow for submission. You may have to convert your file to an appropriate format and send it across.

6.     Help you with placing orders

You don’t have to worry about how to place orders. Not everyone is tech-savvy and comfortable in placing orders. You may need help and directions, and this is where the site’s guidelines help you.

All you have to do is follow their instructions. They clearly describe what you have to do from the start of designing the flag, and then place an order for the type and number you want, and finally direct you to their payment gateway to make your payment.

7.     Safe and secure

When the word payment crops up, the first thing that you may wonder is if it is safe and secure to pay online. That’s why I suggest you deal with only the reputed companies, using safe and secure websites, like vancke.com. You know your money, and valuable information is in safe hands if you deal with them.

8.     FAQ section

I found the FAQ section in most websites to be an excellent boon for novices like me. It answered most of the doubts and queries I had about feather flags. So I suggest you read the FAQs from a few websites if you are buying feather flags for the first time.

You may end up saving lots of time and money in the process by ordering the right banners for your cash and intention.

9.     Reviews

Of course, the reviews section is always a valuable part of any website, including father banner websites. I was wary of the sites that had only positive and no negative reviews because nothing is perfect!

I prefer dealing with websites with a negative review or two and like reading to find out what the company had done to negate the study. It gave me a better perspective of how the company treated their customers and if their focus lay in customer satisfaction or not.

To me, companies that reply to both negative and positive reviews are the best. It shows they know how to handle and accept both praises and critique and take the appropriate measures to resolve the problem and prevent anything similar from recurring again in the future.

10.    Shipping and delivery

I suggest you read the website’s shipping and delivery terms before placing orders. I noticed that some sites have restrictions about sending their feather flags to certain countries.

And some offer a choice of expected shipping, and some have specific timings to adhere to while making bookings. So it’s worth checking this entire out at first to ensure your flags reach you on time for your grand opening or event.

11.    Return policy

I also advise reading the website’s return policy. I noticed that most websites have a pretty decent return policy where you can return an unopened and unused in its original packing and have their payment returned. However, this usually applies to orders placed based on their templates.

Most feather flag companies don’t let you return customized feather flags. And it is warranted because they will not be able to resell the flag. It ends up as a waste for the company. They can always resell flags printed based on their in-house templates.

12.    Guarantee

However, most websites do not seem to offer any guarantee on their flags. It’s because a lot depends on how you use the banners. Outdoor elements are mainly not in their hands because the flag may fade quicker than anticipated if left outdoors for too long.

That is why sites like vancke.com suggest that you bring your feather flags inside in case of extreme weather conditions. And while you can usually set up the flags on your own, it is better to contact a professional installer if you are not confident about mounting them.

You save money in the process because there is no risk of damaging the flags and wasting the capital invested.

13.    Track order feature

What I especially liked about the websites is their track order feature. It lets me keep track of my order and know exactly where it is and when it will reach me.

14.    Our projects page

Some sites also had a useful ‘our projects’ page. I got to look at all the different types of banners the company produced and got an idea of what the end product looked like. It helped me decide on my flag much better.

15.    Social responsibility

I found an interesting concept in some of the banner websites. Some of them were displaying their social responsibility by giving back to society. I wondered how they did this, and i got my answer on the website.

I found out that they did it through their partnerships with different foundations in the country they support. They contributed to help the people of the country and even donated some banners for them to use.

16.    Option to print flags in different languages

While most of the feather flag websites printed flags in English, a few offered to print in different languages. I felt that proves useful and a great way to reach out to an international clientele.

What I found out after researching hundreds of flag sites in this industry

17.    Free design

One very useful I found in some of the websites like vancke.com was requesting a free design. It let me know what my font, wordings, and design would look like on the feather flag.

To tell you frankly, I did not like the design offered through the request. Of course, I am to blame for it, and not the website. They had designed it based on my input, and they had advised against it. But being the stubborn person I am, I thought I had to try, as it anyway was a free request, and I had nothing to lose.

The failed request was a real help because I learned what I was doing wrong. I also got an idea of what I should not do and make the necessary changes while placing my actual order. And I had no regrets about the design on it!

Well, that’s about everything I have to say about my views and what I learned through the different feather flag websites. I suggest you also visit a few websites before selecting the right person to hire for printing your flags.

Keep these seventeen points in mind; use the right keywords while conducting your search like ‘feather flag companies’ or ‘feather flag websites.’

Your inquiry will lead you to a list of websites, and it is left to you to visit a few of them, decide on the company with great reviews, have an informative website, and sell flags within your budget.

What I found out after researching hundreds of flag sites in this industry